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Portugal’s jewellery industry is moving into higher-end markets by combining traditional craftsmanship with modern design, according to the Financial Times. The shift is helping Portuguese makers compete internationally rather than relying on lower-cost production. The article highlights design-led positioning as a route to stronger branding and higher-value exports. Watch for how this premium strategy affects export mix, pricing power and the sector’s ability to scale beyond niche buyers.

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Portugal, Financial Times, First Squawk