'Yellow gold' rivals apple and cherry: Less cost, easier harvest! Price doubles when dried

Amasya province expects about 1,500 tons of persimmon this year, with the fruit selling for 15-20 Turkish lira per kilogram on the branch. Growers are positioning the crop, which they call "yellow gold," as an alternative to apples and cherries because it needs less pesticide and is easier to harvest. The fruit commands a sharply higher price once dried, adding value for producers. The shift matters because lower input costs and simpler harvesting could improve margins in a region known for Miske apples. Watch whether the projected harvest is met and whether dried demand sustains the premium.