A post by @binance on X.

Binance has relaunched its Button Game promotion in an "Anthropic Edition," offering a $30,000 prize pool split between Anthropic bStocks Token (ANTB) and USDC. The mechanic is a last-click-wins countdown: participants compete to be the final person to hit the button before the timer reaches 00:00, at which point the prize is awarded. The campaign ties the exchange's gamified engagement format to tokenized equity exposure through ANTB, Binance's bStocks product. It matters as a low-cost customer-acquisition and retention play that also markets Binance's tokenized-stock offering to retail users. What to watch next is participation volume and whether the promotion drives measurable trading or holding activity in ANTB.