Forrester says the AI bubble won’t burst soon, but firms should prepare anyway

Forrester Research said the AI investment boom is unlikely to deflate imminently, but urged firms to prepare for a correction by shoring up financial health and validating that AI spending produces real demand. The firm framed the risk as a potential market adjustment rather than an imminent burst, advising businesses to stress-test budgets and prioritize projects with demonstrable returns. The warning lands as AI-related capex and valuations remain elevated across tech and crypto-adjacent markets. What to watch next: whether enterprise AI spending translates into measurable revenue and how firms adjust budgets if funding conditions tighten.